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FINMAS // Digital Summit 2021

Customer Relations 4.0. Customer-centred. Networked.

Project profile

Our digital age is transforming expectations in all areas of life. Even for private construction financing. As a platform partner of the Sparkassen-Finanzgruppe, FINMAS has responded successfully to the new requirements and uses web-based financial marketplaces to support its members in becoming even stronger solution seekers for their customers.
Identifying and fulfilling individual needs with a view to establishing viable relationships – this calls for a consistent link between property, financing and insurance. FINMAS is focussing on how this can be achieved in the best possible way at a one-day Digital Summit taking place in the Digital Studio Berlin.
FINMAS has enlisted artecom and its new artecom pictures and solutions unit for the media conception and content production as well as the technical planning, organisation and realisation of the conference. The expertise pooled under the agency umbrella is proving to be extremely valuable for FINMAS – given the need to cover a wide range of conference-related services from a single source.

artecom takes great care with how the digital conference is presented. This is because the summit and the preceding introductory event are to be based on a new event identity. The objective is to translate the motion design developed on this basis into the real stage space of the Digital Studio with its 32 m2 LED wall. The scenography created provides the best possible conditions for keynotes, lectures, interviews and panel discussions. This setting also opens the door to digital spaces for the audience, which can be visited in the middle section of the summit to obtain more detailed information. The one-hour session block comprises a total of 13 feature films covering three focus topics produced by artecom in the run-up to the event.
Following an inspirational conference day, the conclusion drawn by all participants was practically unanimous: a rousing FINMAS event, with TV presenter Verena Wriedt providing expert and confident guidance through the programme.

“I found it a brilliant event, very professionally conducted. It was a lot of fun for me to experience that here today.”
Wolfgang Thomassen
Managing Director, FINMAS

Facts

Kunde

FINMAS GmbH

Location

Digital Studio Berlin 

Year

2021

Services

Set design and set construction
Pre-production
Recording management
Motion design
Content production
Directing
Technical planning
Technical equipment and implementation
Production management
Recording management
Hygiene concept
Documentation

 

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